AllGreen Magazine Debuts

AllGreen Group LLC has announced the launch of AllGreen Magazine (CT Edition) and a new website at AllGreen.com. The new magazine and website supply environmental news, events and knowledge. The quarterly publication will be printed on recylced paper.

The quarterly magazine-printed on a blend of recycled paper-is Connecticut’s first definitive consumer guide committed to eco-friendly living. “Connecticut has the potential to be a leader in guiding the world toward solutions for a better planet,” says editorial director Heather Burns-DeMelo. “There is a buzz in the air. From universities to government to corporations to small businesses and nonprofit organizations, there isn’t a sector that’s not bubbling up with innovative green initiatives. AllGreen Magazine aims to be a galvanizing force and to bring eco-friendly living into the mainstream.”

The inaugural (Winter) edition of the magazine is currently being distributed to homes and businesses all through Connecticut. Subsequent editions will seem in the spring, summer and fall, with a total circulation of approximately 100,000 copies per issue, and an estimated readership of 250,000 per issue. The Web

site, currently in its beta version, will officially launch in the coming weeks.

AllGreen Group LLC’s publisher is Michael J. Guinan, managing partner, who is additionally the principal of Hartford-based Marketing Resource Consultants (MRC), co-publisher of Hartford Magazine and publisher of CT Business Magazine, Home Living CT and The Greater Hartford Charitable Events Guide. AllGreen’s senior editor is Carol A. Latter, who plus serves as editor of CT Business Magazine and oversees several of MRC’s other publications. AllGreen’s creative director is David E. Frith, who heads up creative for MRC.

The new eco-friendly magazine is produced and published under the direction of MRC, and will be mailed quarterly with Hartford Magazine and CT Business Magazine. It will additionally be distributed to government officials, legislators, town chambers, hotels and eco-friendly businesses statewide, and will be available at prominent consumer events, including Sun WineFest, the Original Connecticut Home & Remodeling Show and two AllGreen-sponsored expos, scheduled for 2008 in Hartford and Fairfield County.

The premiere issue can be read online here.

[Source] admin